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User Generated Content (UGC) and Influencer Generated Content (IGC) are becoming increasingly influential in digital marketing, particularly in Asia’s booming markets, for their authenticity, cost-effectiveness, and potential reach. Brands like Grab and Innisfree are leading the charge by leveraging these strategies to increase engagement, foster community, and boost their online presence.

Navigating the digital landscape of Singapore, businesses often ponder between self-serve influencer platforms and all-in-one agencies. Despite control benefits from self-serve platforms, they can be time-intensive with potential brand-influencer mismatches. Conversely, our all-in-one agency ensures customized strategies, quality relationships, and delivers measurable results, providing an efficient, comprehensive solution for effective influencer marketing in Singapore.

Following these tips will help you succeed in the creator economy by working with influencers to promote your brand or product. Influencer marketing can effectively reach a large audience, but finding the right influencer and being clear about your goals is essential.

Social Jet got started when I saw a gap in the market amidst plenty of digital marketing agencies in Singapore.

With 75% of marketers planning on investing in influencer marketing in 2022, it’s no longer just a fad. The strategy has been proven time and again as one of the most effective ways to grow your brand awareness while simultaneously engaging with consumers online!...